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Privacy Policy

DATA PROTECTION DECLARATION

1) INFORMATION ON THE COLLECTION OF PERSONAL DATA AND CONTACT DETAILS OF THE CONTROLLER

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we will inform you about the handling of your personal data when you use our website. Personal data are all data with which you can be personally identified.

1.2 The controller in charge of data processing on this website, within the meaning of the General Data Protection Regulation (GDPR), is Lyndora London, 71–75 Shelton Street, London WC2H 9BH, United Kingdom, website: https://lyndoralondon.com , email: info@lyndoralondon.com .
The controller responsible for the processing of personal data is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

1.3 For security reasons and to protect the transmission of personal data and other confidential content (eg orders or inquiries to the controller), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the character string “https://” and the lock symbol in your browser line.


2) DATA COLLECTION WHEN VISITING OUR WEBSITE

When using our website for information purposes only, ie if you do not register or otherwise transmit information to us, we only collect the data that your browser transmits to our server (so-called “server log files”). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:

  • Our visited website

  • Date and time at the time of access

  • Amount of data sent in bytes

  • Source/reference from which you reached the page

  • Browser used

  • Operating system used

  • IP address used (if applicable: in anonymized form)

The processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to check the server log files retrospectively if there are concrete indications of unlawful use.


3) COOKIES

In order to make visiting our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your end device. Some of the cookies we use are deleted after the end of the browser session, ie after you close your browser (so-called session cookies). Other cookies remain on your end device and enable us or our partner companies (third-party cookies) to recognize your browser the next time you visit (persistent cookies). If cookies are set, they collect and process certain user information to an individual extent, such as browser and location data and IP address values. Persistent cookies are automatically deleted after a specified period, which may differ depending on the cookie.

In some cases, cookies are used to simplify the ordering process by saving settings (eg remembering the contents of a virtual shopping basket for a later visit to the website). Insofar as individual cookies implemented by us also process personal data, the processing takes place in accordance with Art. 6 para. 1 lit. b GDPR either for the fulfillment of the contract or in accordance with Art. 6 para. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.

We may work together with advertising partners who help us to make our website more interesting for you. For this purpose, cookies from partner companies are also stored on your hard drive when you visit our website (cookies from third-party providers). If we work with the aforementioned advertising partners, you will be informed about the use of such cookies and the scope of the information collected in each case within the following paragraphs individually and separately.

Please note that you can set your browser so that you are informed about the setting of cookies and decide individually whether to accept them or exclude the acceptance of cookies for certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find these for the respective browser under the following links:

Please note that if you do not accept cookies, the functionality of our website may be restricted.


4) MAKING CONTACT

When you contact us (eg via contact form or e-mail), we collect personal data. Which data is collected in the case of a contact form can be seen from the respective contact form. This data is used exclusively for the purpose of responding to your inquiry or for establishing contact and the associated technical administration. The legal basis for the processing of the data is our legitimate interest in responding to your request in accordance with Art. 6 para. 1 lit. f GDPR. If your contact is aimed at the conclusion of a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b GDPR. Your data will be deleted after final processing of your inquiry; this is the case if it can be inferred from the circumstances that the matter in question has been conclusively clarified and provided that there are no statutory retention obligations to the contrary.


5) DATA PROCESSING WHEN OPENING A CUSTOMER ACCOUNT AND FOR CONTRACT PROCESSING

In accordance with Art. 6 para. 1 lit. b GDPR, personal data will continue to be collected and processed if you provide them to us for the fulfillment of a contract or when opening a customer account. Which data is collected can be seen from the respective input forms. Deletion of your customer account is possible at any time and can be done by sending a message to the above address of the responsible person. We store and use the data provided by you for contract processing. After complete fulfillment of the contract or deletion of your customer account, your data will be blocked with regard to retention periods under tax and commercial law and deleted after these periods have expired, unless you have expressly consented to further use of your data or a legally permitted further use of your data is reserved, of which we will inform you accordingly below.


6) USE OF YOUR DATA FOR DIRECT ADVERTISING

6.1 Registration for our e-mail newsletter

If you subscribe to our e-mail newsletter, we will send you regular information about our offers. The only mandatory information for sending the newsletter is your e-mail address. The provision of any other data is voluntary and is used to address you personally. We use the so-called double opt-in procedure to send the newsletter. This means that we will only send you an e-mail newsletter if you have expressly confirmed to us that you consent to the sending of the newsletter. We will then send you a confirmation e-mail in which you are asked to confirm that you wish to receive future newsletters by clicking on a corresponding link.

By activating the confirmation link, you give us your consent for the use of your personal data in accordance with Art. 6 para. 1 lit. a GDPR. When you register for the newsletter, we store your IP address entered by the Internet service provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your email address at a later point in time. The data collected by us when you register for the newsletter is used exclusively for the purpose of advertising by means of the newsletter. You can unsubscribe from the newsletter at any time using the link provided in the newsletter or by sending a corresponding message to the controller named at the beginning. Once you have canceled your subscription, your email address will be immediately removed from our newsletter distribution list, unless you have expressly consented to further use of your data or if we reserve the right to use your data for other purposes that are permitted by law and about which we inform you in this declaration.

6.2 Sending the e-mail newsletter to existing customers

If you have provided us with your e-mail address when purchasing goods or services, we reserve the right to regularly send you offers for similar goods or services, such as those already purchased, from our range by e-mail. We do not need to obtain separate consent from you for this. In this respect, data processing is carried out solely on the basis of our legitimate interest in personalized direct advertising in accordance with Art. 6 para. 1 lit. f GDPR. If you have initially objected to the use of your email address for this purpose, we will not send you any mail. You are entitled to object to the use of your e-mail address for the aforementioned advertising purpose at any time with effect for the future by sending a message to the controller named at the beginning. You will only incur transmission costs for this according to the basic rates. After receipt of your objection, the use of your e-mail address for advertising purposes will be discontinued immediately.


7) DATA PROCESSING FOR ORDER PROCESSING

7.1

The personal data collected by us will be forwarded for the processing of the contract to the transport company commissioned with the delivery, to the extent that this is necessary for the delivery of the goods. Your payment data will be passed on to the authorized credit institution within the scope of payment processing, if this is necessary for payment processing. If payment service providers are used, we provide explicit information about this below. The legal basis for the transfer of data is Art. 6 para. 1 lit. b GDPR.

7.2 Use of payment service providers (payment service providers)

PayPal
When paying via PayPal, credit card via PayPal, direct debit via PayPal or – if offered – “purchase on account” or “payment by installations” via PayPal, we pass on your payment data as part of the payment processing to PayPal (Europe) Sarl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”). The transfer takes place in accordance with Art. 6 para. 1 lit. b GDPR and only insofar as this is necessary for payment processing.

PayPal reserves the right, for the payment methods credit card via PayPal, direct debit via PayPal or – if offered – “purchase on account” or “payment by installations” via PayPal, to carry out a credit check. For this purpose, your payment data may, if necessary, be passed on to credit agencies in accordance with Art. 6 para. 1 lit. f GDPR on the basis of PayPal's legitimate interest in determining your solvency. The result of the credit check in relation to the statistical probability of non-payment is used by PayPal for the purpose of deciding on the provision of the respective payment method. The credit report may contain probability values ​​(so-called score values). Insofar as score values ​​are included in the result of the credit report, these are based on a scientifically recognized mathematical-statistical procedure. The calculation of score values ​​includes, but is not limited to, address data.

SOFORT
If the “SOFORT” payment method is selected, payment is processed via the payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany (hereinafter referred to as “SOFORT”), to whom we transmit the information provided during the ordering process, together with the information about your order in accordance with Art. 6 para. 1 lit. b GDPR. Sofort GmbH is part of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). Your data will be passed on exclusively for the purpose of payment processing with the payment service provider SOFORT and only to the extent that it is necessary for this purpose. At the following Internet address you will find further information about SOFORT's privacy policy: https://www.klarna.com/sofort/datenschutz


8) CONTACT FOR THE REVIEW REMINDER

Own review reminder (not sent by a customer review system)

We use your email address as a one-off reminder to submit a review of your order for the rating system used by us, provided that you have expressly given us your consent to this during or after your order in accordance with Art. 6 para. 1 lit. a GDPR.

You can withdraw your consent at any time by sending a message to the data controller.


9) USE OF SOCIAL MEDIA: SOCIAL PLUGINS

9.1 Facebook plugins with Shariff solution

Our website uses so-called social plugins (“plugins”) from the Facebook social network, which is operated by Facebook Inc, 1 Hacker Way, Menlo Park, CA 94025, USA (“Facebook”).

In order to increase the protection of your data when you visit our website, these buttons are not fully integrated into the page as plugins, but only by using an HTML link. This type of integration ensures that when you call up a page on our website that contains such buttons, no connection is established with the Facebook servers. When you click on the button, a new browser window opens and calls up the Facebook page on which you can interact with the plugins there (if necessary after entering your login data).

Facebook Inc., based in the USA, is certified for the US-European “Privacy Shield” data protection agreement, which guarantees compliance with the level of data protection applicable in the EU. The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as your rights in this regard and settings options for the protection of your privacy can be found in the Facebook data protection information: https://www.facebook.com/policy.php

9.2 Google+ plugins as a Shariff solution

Our website uses so-called social plugins (“plugins”) from the Google+ social network, which is operated by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”).

In order to increase the protection of your data when you visit our website, these buttons are not fully integrated into the page as plugins, but only by using an HTML link. This type of integration ensures that when you call up a page on our website that contains such buttons, no connection is established with the Google+ servers. When you click on the button, a new browser window opens and calls up the page of Google+, where you can interact with the plugins there (if necessary after entering your login data).

Google LLC, based in the USA, is certified for the US-European data protection agreement “Privacy Shield”, which guarantees compliance with the level of data protection.

The purpose and scope of the data collection and the further processing and use of the data by Google as well as your rights and setting options in this regard to protect your privacy can be found in the privacy policy of Google: https://www.google.com/intl/de/policies/privacy/

9.3 Instagram plugin as Shariff solution

Our website uses so-called social plugins (“plugins”) from the online service Instagram, which is operated by Instagram LLC, 1601 Willow Rd, Menlo Park, CA 94025, USA (“Instagram”).

In order to increase the protection of your data when you visit our website, these buttons are not fully integrated into the page as plugins, but only by using an HTML link. This type of integration ensures that when you call up a page on our website that contains such buttons, no connection is established with the Instagram servers. When you click on the button, a new browser window opens and calls up the Instagram page on which you can interact with the plugins there (if necessary after entering your login data).

Instagram LLC, based in the USA, is certified for the US-European “Privacy Shield” data protection agreement, which guarantees compliance with the level of data protection applicable in the EU.

The purpose and scope of data collection and the further processing and use of the data by Instagram as well as your rights in this regard and settings options for the protection of your privacy can be found in Instagram's privacy policy: https://help.instagram.com/155833707900388/


10) ONLINE MARKETING

10.1 DoubleClick by Google

This website uses the online marketing tool DoubleClick by Google from the operator Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“DoubleClick”).

DoubleClick uses cookies to display ads that are relevant to users, to improve campaign performance reports or to prevent a user from seeing the same ads more than once. Google uses a cookie ID to record which ads are displayed in which browser and can thus prevent them from being displayed more than once. The processing takes place on the basis of our legitimate interest in the optimal marketing of our website in accordance with Art. 6 para. 1 lit. f GDPR.

In addition, DoubleClick can use cookie IDs to record so-called conversions that are related to ad requests. This is the case, for example, when a user sees a DoubleClick ad and later uses the same browser to visit the advertiser's website and makes a purchase there. According to Google, DoubleClick cookies do not contain any personal information.

Due to the marketing tools used, your browser automatically establishes a direct connection with the Google server. We have no influence on the scope and the further use of the data collected by Google through the use of this tool and therefore inform you according to our knowledge: Through the integration of DoubleClick, Google receives the information that you have accessed the corresponding part of our website or clicked on an advertise from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, there is the possibility that the provider finds out your IP address and stores it.

If you wish to object to participate in this tracking procedure, you can block cookies for conversion tracking by setting your browser so that cookies from the domain www.googleadservices.comare blocked, https://www.google.de/settings/ads, whereby this setting is deleted when you delete your cookies. Alternatively, you can contact the Digital Advertising Alliance at the Internet address www.aboutads.info to find out about the setting of cookies and make settings for this. Finally, you can set your browser so that you are informed about the setting of cookies and can decide individually about their acceptance or exclude the acceptance of cookies for certain cases or in general. If you do not accept cookies, the functionality of our website may be restricted.

Google LLC, based in the USA, is certified for the US-European data protection agreement “Privacy Shield”, which guarantees compliance with the level of data protection.

You can find more information about the privacy policy of DoubleClick by Google at the following Internet address: https://www.google.de/policies/privacy/

10.2 Use of Google AdWords conversion tracking

This website uses the online advertising program “Google AdWords” and, as part of conversion tracking, the conversion tracking of Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”). We use the offer from Google AdWords in order to draw attention to our attractive offers with the help of external websites. We can determine in relation to the data of the advertising campaigns how successful the individual advertising measures are. In doing so, we are pursuing the interest of advertising that is of interest to you, to make our website more interesting for you and to achieve a fair calculation of advertising costs.

The conversion tracking cookie is set when a user clicks on an AdWords advertise placed by Google. Cookies are small text files that are stored on your computer system. These cookies usually lose their validity after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user has clicked on the ad and was redirected to this page. Each Google AdWords customer receives a different cookie. Cookies can therefore not be tracked via the websites of AdWords customers. The information collected with the help of the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. The customers learn the total number of users who clicked on your advert and were redirected to a page with a conversion tracking tag. However, they do not receive any information with which users can be personally identified. If you do not wish to participate in tracking, you can block this use by deactivating the Google conversion tracking cookie via your internet browser under user settings. You will then not be included in the conversion tracking statistics. We use Google Adwords on the basis of our legitimate interest in targeted advertising in accordance with Art. 6 para. 1 lit. f GDPR.

Google LLC, based in the USA, is certified for the US-European data protection agreement “Privacy Shield”, which guarantees compliance with the level of data protection.

You can find more information about Google's privacy policy at the following Internet address: https://www.google.de/policies/privacy/

You can permanently deactivate cookies for advertising preferences by setting your browser software accordingly or by installing the browser plug-in available at the following link: https://www.google.com/settings/ads/plugin?hl=de

Please note that certain functions of this website may not be available or can only be used to a limited extent if you have deactivated the use of cookies.


11) WEB ANALYSIS SERVICES – GOOGLE (UNIVERSAL) ANALYTICS

This website uses Google Analytics, a web analytics service provided by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help analyze your use of the website. The information generated by the cookie about your use of this website (including the abbreviated IP address) is usually transferred to a Google server in the USA and stored there.

This website uses Google Analytics exclusively with the extension “_anonymizeIp()”, which ensures anonymization of the IP address by shortening it and excludes a direct personal reference. This extension means that your IP address is shortened by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area beforehand. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. In these exceptional cases, this processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes.

Google will use this information on our behalf to analyze your use of the website, to compile reports on website activity and to provide us with other services related to the use of the website and the Internet. The IP address transmitted by Google Analytics from your browser will not be merged with other Google data.

You can prevent the storage of cookies by selecting the appropriate settings in your browser software; However, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de

As an alternative to the browser plugin or within browsers on mobile devices, click the following link to set an opt-out cookie that will prevent Google Analytics from collecting data within this website in the future (this opt-out cookie only works in this browser and only for this domain; if you delete your cookies in this browser, you must click this link again): Google Analytics Deactivate

Google LLC, based in the USA, is certified for the US-European data protection agreement “Privacy Shield”, which guarantees compliance with the level of data protection.

This website also uses Google Analytics for a cross-device analysis of visitor flows, which is carried out via a user ID. When a page is called up for the first time, the user is assigned a unique, permanent and anonymized ID which is set across all devices. This makes it possible to link interaction data from different devices and from different sessions to a single user. The user ID does not contain any personal data and does not transmit such data to Google.

The collection and storage of data via the user ID can be canceled at any time with effect for the future. To do this, you must deactivate Google Analytics on all systems that you use, for example in another browser or on your mobile device.

Further information on Universal Analytics can be found here:
https://support.google.com/analytics/answer/2838718?hl=de&ref_topic=6010376


12) RETARGETING / REMARKETING / RECOMMENDATION ADVERTISING

Facebook Custom Audience via the pixel method
This website uses the “Facebook pixel” of Facebook Inc, 1 Hacker Way, Menlo Park, CA 94025, USA (“Facebook”). If explicit consent has been given, this allows the behavior of users to be tracked after they have seen or clicked on a Facebook advert. This procedure serves to evaluate the effectiveness of Facebook ads for statistical and market research purposes and can help to optimize future advertising measures.

The data collected is anonymous for us, so it does not allow us to draw any conclusions about the identity of the user. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook uses the data for its own advertising purposes in accordance with the Facebook Data Usage Policy ( https://www.facebook.com/about/privacy/). You can enable Facebook and its partners to place ads on and off Facebook. For these purposes, a cookie may also be stored on your computer. These processing operations take place only if you have given your express consent in accordance with Art. 6 para. 1 lit. a GDPR.

Consent to the use of the Facebook pixel may only be given by users who are older than 13 years of age. If you are younger, we ask you to ask your legal guardian for permission.

Facebook Inc., based in the USA, is certified for the US-European “Privacy Shield” data protection agreement, which guarantees compliance with the level of data protection applicable in the EU.

In order to deactivate the use of cookies on your computer, you can set your internet browser so that no more cookies can be stored on your computer in the future or delete cookies that have already been stored. Deactivating all cookies may, however, mean that some functions on our website can no longer be performed. You can object to the use of cookies by third-party providers such as Facebook on the following website of the Digital Advertising Alliance: https://www.aboutads.info/choices/

Google AdWords Remarketing
Our website uses the functions of Google AdWords Remarketing, with which we advertise this website in Google search results and on third-party websites. The provider is Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”). For this purpose, Google sets a cookie in the browser of your end device, which automatically uses a pseudonymous cookie ID and on the basis of the pages you have visited. The processing is carried out on the basis of our legitimate interest in the optimal marketing of our website in accordance with Art. 6 para. 1 lit. f GDPR.

Any further data processing will only take place if you have given your consent to Google that your internet and app browsing history will be linked by Google to your Google account and that information from your Google account will be used to personalize ads that you view on the web. If you are logged in to Google during your visit to our website, Google uses your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, your personal data will be temporarily linked by Google with Google Analytics data to create target groups.

You can permanently deactivate the setting of cookies for ad preferences by downloading and installing the browser plug-in available at the following link: https://www.google.com/settings/ads/onweb/

Alternatively, you can contact the Digital Advertising Alliance at the Internet address www.aboutads.infoto find out more about the setting of cookies and make settings for this. Finally, you can set your browser so that you are informed about the setting of cookies and decide individually whether to accept them or exclude the acceptance of cookies for certain cases or in general. If cookies are not accepted, the functionality of our website may be limited.

Google LLC, based in the USA, is certified for the US-European data protection agreement “Privacy Shield”, which guarantees compliance with the level of data protection.

Further information and the data protection provisions regarding advertising and Google can be viewed here: https://www.google.com/policies/technologies/ads/


13) RIGHTS OF THE DATA SUBJECT

13.1

The applicable data protection law grants you, vis-à-vis the controller, the following rights with regard to the processing of your personal data (information and intervention rights):

  • Right to information in accordance with Art. 15 GDPR

  • Right to rectification in accordance with Art. 16 GDPR

  • Right to erasure in accordance with Art. 17 GDPR

  • Right to restriction of processing in accordance with Art. 18 GDPR

  • Right to information in accordance with Art. 19 GDPR

  • Right to data portability in accordance with Art. 20 GDPR

  • Right to withdraw consent granted in accordance with Art. 7 (3) GDPR

  • Right to lodge a complaint pursuant to Art. 77 GDPR with a supervisory authority

13.2 RIGHT TO OBJECT

IF, IN THE CONTEXT OF A BALANCING OF INTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME, ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION, TO THIS PROCESSING WITH EFFECT FOR THE FUTURE.

IF YOU MAKE USE OF YOUR RIGHT TO OBJECT, WE WILL STOP THE PROCESSING OF THE DATA CONCERNED. FURTHER PROCESSING REMAINS RESERVED, HOWEVER, IF WE CAN DEMONSTRATE COMPELLING REASONS FOR THE PROCESSING THAT OUTWEIGH YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES THE ASSERTION, EXERCISE OR DEFENSE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED BY US FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE YOUR OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP THE PROCESSING OF THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.


14) DURATION OF THE STORAGE OF PERSONAL DATA

The duration of the storage of personal data is determined by the respective statutory retention period (eg retention periods under commercial and tax law). After expiry of the period, the corresponding data is routinely deleted, provided that they are no longer required for the fulfillment or contract initiation and/or we no longer have a legitimate interest in the continued storage.